CAMPAIGN OBJECTIVE
GOOD SKIN FOR YOURSELF
BIG IDEA
Starting from the brand-oriented message, our immediate task is to convert this message into Vietnamese. A brand-oriented message can be used for a long period of 5-10 years.
With the aim of creating a consistent image and emotion for the brand,
using existing elements:
WHITE SKIN + NATURAL + LUXURIOUS + SOFT + CONFIDENT
🡪 To re-establish the brand’s orientation.
WHITENING SKIN WITH NATURAL INGREDIENTS
Products that help whiten skin with natural ingredients bring confidence and luxury for women.
Starting from the brand-oriented message, our immediate task is to convert this message into Vietnamese. A brand-oriented message can be used for a long period of 5-10 years.
EXECUTION
OFFICIAL TVC
KEY VISUAL
ONLINE ACTIVITY
